In Partners

2013/05/21: ASTEROP and AGT join forces to support
the development and management of retail and service networks

 News http://www.itpronews.fr/5707/2013/05/asterop-agt-partenariat-sur-le-developpement-et-le-pilotage-des-reseaux-de-commerces-et-de-services.html

Asterop, a specialist in business intelligence geomarketing, and AGT, a leader in management and decision-making solutions for retail networks, announce the signature of a strategic partnership. This agreement will enable both parties to offer a global decision-making solution combining predictive analysis, activity management and financial orientation, enriched by a cartographic analysis dimension. The ultimate aim of this new partnership is to develop a complete range of solutions. The two companies are now in a position to support networks in their development, by working on : - Diagnosis of the distribution network and definition of the target layout - Monitoring a portfolio of entrepreneurs capable of carrying out projects - Building the associated business plans - Implementation of a predictive business model for selected projects

AGT and Asterop will also be offering solutions dedicated to network management and control: - Business management (analysis of sales, margins, inventory, product mix, basket, performance indicators) - Financial management (profitability, cash flow forecasts)
- Monitoring and benchmarking competitor outlets - The design of a predictive business management model, including financial, market, competitive and business data, all available locally thanks to the synergy of AGT and Asterop expertise.

"Every day, AGT strives to bring greater value and productivity to its customers. This partnership with Asterop is in line with this approach, and the perfect complementarity of our offers will enable our customers to master the entire complex chain of network management", says Laurent Dubernais, Chairman and CEO of AGT.

Gérard Dahan, Chairman and CEO of Asterop, is equally enthusiastic: "Since its creation, Asterop has specialized in solutions dedicated to optimizing sales networks, while AGT has established itself as one of the leading publishers of commercial and financial management and benchmarking software for the same players. The perfect knowledge of sales networks acquired by our companies will be a major asset in proposing a high value-added global offer".

About AGT

AGT contributes to the development of over 50 brands, including Midas, Intersport, ORPI, Mr Bricolage, Casino Proximité, Thomas Cook Voyage and Best Western, representing a total of 16,000 sales outlets.

Thanks to its collaborative approach, AGT provides a real competitive advantage, at an attractive acquisition cost, and boosts network performance. A market leader in its field, AGT is expanding internationally with its new multilingual, multi-format version. For further information: http: //www.agt-retail.com

About Asterop(www.asterop.com)

Asterop, leader in decision-making geomarketing, provides its customers with solutions dedicated to strategic corporate marketing. The company develops and markets technology that enables solutions to be implemented in expert mode (desktop tool) or consulted online (SaaS mode). Its expertise is built around three pillars: data, software and methodology. This complementarity enables us to respond autonomously to the simplest to the most complex business issues, by proposing solutions that reflect market realities.

Asterop's decision-support, operational and strategic applications help to clarify the strategies of all players in the retail, distribution, industrial, media, banking/insurance, consumer and public sectors.

 

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