The Midas franchise, world leader in automotive maintenance and services, will be taking part in the "Femmes Osez TOUT Entreprendre!" forum on November 4 .
Organized by Action'elles, the women's entrepreneurship network that supports all women, from the idea to the maturity of their company, this day aims to raise awareness and provide information to encourage gender diversity in all professional branches and trades.
Doing business with the Midas franchise, a successful model
Speed, convenience, proximity... since its creation, Midas has been innovating and inventing a new approach to car care. With a presence in France for over 35 years and 332 centers throughout the country, Midas has always made franchising a key factor in its development, relying on its franchise partners. " Women are exceptional "bosses" in a world they quickly master: the automotive industry. Management and sales are their major assets: they make successful franchisees! " emphasizes Isabelle Mirocha, Midas franchisee recruitment manager. With its dynamic sales model and profitable business model, the Midas franchise has demonstrated its solidity and reliability despite a difficult general economic climate. Today, over 80% of Midas centers are run by franchisees, and more than half of them have been with the brand for over 5 years!
Practical info
- Tuesday, November 4, 2014
- Conseil Régional d'Ile-de-France - 33 r Barbet de Jouy - 75007 Paris
- Round table from 10:50 to 11:25:
" Franchising, a little-known form of entrepreneurship for women, what are its advantages? " In the presence of Isabelle Mirocha, accompanied by Véronique Bernaz, a Midas franchisee since 2002, and proud to " be part of a group that listens ", who will talk about her experience.
- From 12.30 pm:
Midas franchise candidates will be able to obtain all the information they need at the company's stand. For further information on the "Women, dare to undertake EVERYTHING!" forum. FORUM: http://www.actionelles.org/forum-entreprendre/
Article published on the AC Franchise website: http: //ac-franchise.com/article/la-franchise-midas-s-engage-pour-entrepreneuriat-au-feminin-9978
