Midas, the automotive maintenance and repair specialist, will be present at the Equip'Auto trade show , to be held from October 16 to 20 at the Parc des Expositions, Paris Nord Villepinte. This is an opportunity for the brand to present its latest product and service innovations, and to discuss the possibilities of doing business with Midas, through franchising.
Product and service innovation
Nicolas Marquis-Sébie, General Manager of Midas France, looks back at the key elements of the brand's strategy:"We are doing everything we can to be a force to be reckoned with on the market in terms of innovative and hard-hitting product and service offers. [...]The latest innovation: since September, we've been offering a cabin pollution control pack, an exclusive service to protect against indoor pollution and improve the air quality of our vehicles"...
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